ME2U

Branding

Project Overview

Me2U is A collaborative continue-able card game.The idea starting from the feeling about me and my friends in other countries. Because of physical distance or for psychological reasons, we are lacking some opportunities to have a deep conversation with each other. Me2U is designed to bring family members or friends who live apart, or people who want to have deeper emotion exchange closer together. The problem I focus in this project is related to the feeling in life, how physical distance or for psychological reasons bring out the emotion gap between.

Brand Idea

The general idea for ME2U is about creating a cozy user experience here. I starting with the question: how to bridge that emotional gap. As the brand’s core idea is to let users spark meaningful conversations through card games, encouraging partners to share their lives. I came up with a online web view of the fame. The game dishes out questions and topics that keep the chat going, like a collection of heartfelt letters.